BSB40701-1
Certificate IV in Business Marketing
Program CRICOS Number:058514F
Marketing is a challenging, exciting, dynamic and creative area of work and study. Students in the Certificate IV in Business Marketing will develop industry relevant knowledge and skills so that they can operate successfully in a marketing environment. They will learn both marketing and business skills which can be used in the workplace, or can form the basis for further studies at the Southbank Institute of Technology.
Students carry out a range of workplace based activities such as conducting customer research, writing a small business marketing plan and developing a promotional program for a new product.
If you seek a career in marketing, advertising or business this course will provide you with training in best practice business/marketing taught by experienced professionals.
Our marketing programs offer you the opportunity to strengthen your skills in both marketing and common business areas. Not only will you learn specific marketing theory but you’ll also be given the opportunity to apply this to real situations. Learn about advertising, the marketing mix, how to identify opportunities and consumer behavior.
Students carry out a range of workplace based activities such as conducting customer research, writing a small business marketing plan and developing a promotional program for a new product.
If you seek a career in marketing, advertising or business this course will provide you with training in best practice business/marketing taught by experienced professionals.
Our marketing programs offer you the opportunity to strengthen your skills in both marketing and common business areas. Not only will you learn specific marketing theory but you’ll also be given the opportunity to apply this to real situations. Learn about advertising, the marketing mix, how to identify opportunities and consumer behavior.
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Entry Requirements
English Proficiency: IELTS 5.5 (with no individual band less than 5.0) or TOEFL 530 or ISLPR 2+
and
School leavers must have completed Year 12 or equivalent
or
Non school-leavers are selected according to eligibility and merit, vocational experience, previous study and personal competencies
and
School leavers must have completed Year 12 or equivalent
or
Non school-leavers are selected according to eligibility and merit, vocational experience, previous study and personal competencies
Career Opportunities
Assistant Marketing Manager; Product/Brand Manager; Marketing Coordinator; Sales Coordinator; Customer Service Officer; Promotions Coordinator
Program Duration
Full Time 18 weeks
Approximately 5 months
Approximately 5 months
Program Articulation
Successful completion of this program may assist students to gain entry into further study programs and/or may contribute towards study credits.
Program Award
Certificate IV
Recognition of Prior Learning
Recognition of Prior Learning (RPL) is a process where a student may be granted credit or partial credit towards a qualification in recognition of skills and knowledge gained through work experience, life experience and/or formal training.
For additional information relating to RPL for this program, please contact:
The RPL Co-ordinator
07 3244 5386
rplcoordinator.sbit@deta.qld.gov.au
Venue
- Kangaroo Point Campus
How to Apply
Contact Southbank International Services:
Email: sbit.international@deta.qld.gov.au
Mail: Locked Mail Bag 111
South Brisbane QLD 4101
Australia
Telephone: +(617) 3244 5100
Facsimile: +(617) 3244 5588
Applications Close
There are two intakes each year, February and July. Applications can be made any time prior to the commencement of the program.
Cost
$6,250.00
For Additional Information
| Location: | International |
| Telephone: | (617) 3244 5100 |
| Facsimile: | (617) 3244 5588 |
| Address | |
| In Person: | International Services 66 Ernest St C Block, Ground Level South Brisbane |
| Mail: | Southbank International Services Locked Mail Bag 111 SOUTH BRISBANE QLD 4101 AUSTRALIA |
| Email: | sbit.international@deta.qld.gov.au |
| Find us at: | www.sbi.net.au |
Outline
| STAGE ONE * Courses offered from any domain are dependent on sufficient enrolments, accreditation and registration requirements. | Course Code | Course Name |
| BSBCMN404A | Develop Teams & Individuals |
| BSBFLM412A | Promote Team Effectiveness |
| BSBCMN203A | Communicate in the Workplace |
| BSBCMN301A | Exercise Initiative in a Business Environment |
| BSBCMN302A | Organise Personal Work Priorities & Development |
| BSBSBM407A | Manage a Small Team |
| BSBMKG302A | Identifying Marketing Opportunities |
| BSBFLM403B | Implement Effective Workplace Relationships |
| BSBMKG401A | Profile the Market |
| BSBMKG402A | Analyse Consumer Behaviour for Specific Markets |
| BSBMKG403A | Analyse Market Data |
| *BSBCMN405A | Analyse & Present Research Information |
| BSBCMN412A | Promote Innovation & Change |
| BSBMKG404A | Forecast Market & Business Needs |
International Student Information
Southbank Institute of Technology is situated in the city of Brisbane and is Queensland’s largest Government Vocational Education provider, with over 30,000 student enrolments per year. Southbank Institute of Technology is an ideal place to study. The Institute’s three campuses are located at Southbank, Kangaroo Point and Morningside, close to Brisbane’s Central Business District (CBD) and vibrant inner city areas.
Students at Southbank Institute of Technology have access to the Institute’s wide range of facilities and services. These include the Auditorium, Beauty and Natural Therapies Clinic, Bookshop, Cafe, Child-Care Centre, Computer Laboratories, Conference and Function Facilities, Gymnasium, Intercampus Bus and a Restaurant staffed by students from the Institute.
Teaching methods combine face-to-face delivery, self-study and project work. Students may be required to complete work experience and/or field trips to be eligible for the program award. Southbank Institute of Technology assists students in finding appropriate organisations in which to complete this component. The majority of classes are conducted in modern, air conditioned venues. Students have access to computers in our extensive library and e-Learn centres located on each campus.
Students will be required to sit for both open and closed book examinations and in some cases may be required to perform skills tests and/or oral presentations. Individual or group project work may also be used to determine competency.
The International Business Team consists of administrative and support staff, dedicated to assisting students throughout the various stages of study. This assistance ranges from Program Information to Admission Procedures, Entry Requirements, Visa Regulations and requirements for extending studies to Diploma or Degree level. The International Student Support Officer provides assistance with accommodation, Overseas Student Health Cover, public transport information and can refer students to other support services within and outside the Institute.
Students at Southbank Institute of Technology have access to the Institute’s wide range of facilities and services. These include the Auditorium, Beauty and Natural Therapies Clinic, Bookshop, Cafe, Child-Care Centre, Computer Laboratories, Conference and Function Facilities, Gymnasium, Intercampus Bus and a Restaurant staffed by students from the Institute.
Teaching methods combine face-to-face delivery, self-study and project work. Students may be required to complete work experience and/or field trips to be eligible for the program award. Southbank Institute of Technology assists students in finding appropriate organisations in which to complete this component. The majority of classes are conducted in modern, air conditioned venues. Students have access to computers in our extensive library and e-Learn centres located on each campus.
Students will be required to sit for both open and closed book examinations and in some cases may be required to perform skills tests and/or oral presentations. Individual or group project work may also be used to determine competency.
The International Business Team consists of administrative and support staff, dedicated to assisting students throughout the various stages of study. This assistance ranges from Program Information to Admission Procedures, Entry Requirements, Visa Regulations and requirements for extending studies to Diploma or Degree level. The International Student Support Officer provides assistance with accommodation, Overseas Student Health Cover, public transport information and can refer students to other support services within and outside the Institute.
This brochure was last updated Tuesday, 6 May 2008
All information was accurate at time of printing, however, Institute policies, fees and details are subject to change without notice. Course commencement is dependent on sufficient enrolments, accreditation and registration requirements
All information was accurate at time of printing, however, Institute policies, fees and details are subject to change without notice. Course commencement is dependent on sufficient enrolments, accreditation and registration requirements
